Johnson & Johnson Interactive Table

The Challenge

After 42 years, Johnson & Johnson sought to relaunch their redesigned product line with a modern, impactful experience. The challenge was to combine technological innovation with emotional engagement to captivate attendees and create lasting impressions.

Project Overview

Client: Johnson & Johnson

Goal: Elevate product engagement and create an emotional connection during the launch of redesigned products, introducing advanced interactive experiences.

Solution: An interactive table using projection mapping to transform any flat surface into a touch-enabled interactive screen, allowing participants to explore products in an engaging and emotional way.

Results: A successful launch event that showcased Johnson & Johnson’s products innovatively, blending technology with emotional storytelling to strengthen brand presence.

Our Solution

We delivered a state-of-the-art interactive table experience that seamlessly merged technology and storytelling:

Projection Mapping Technology: Enabled any table or flat surface to function as a touch-enabled interactive screen, creating a dynamic platform to showcase products.

Product-Specific Interactivity: The experience dynamically adapted based on the product placed on the table, with graphics, animations, and interactive elements tailored to highlight the unique features of each item.

Touch-Driven Interactivity: Participants explored Johnson & Johnson’s redesigned products through intuitive touch interactions, enhancing understanding and engagement.

Emotional Storytelling: The interactive desk added an emotional dimension to the product exploration, reinforcing connections between attendees and the brand.

The Outcome

The Johnson & Johnson Interactive Table became the centerpiece of the launch, delivering:

Enhanced Brand Engagement: Attendees were captivated by the innovative and emotional presentation of the products.

Memorable Experiences: The use of advanced technology left a lasting impression, further establishing Johnson & Johnson as an innovative leader

A Modern Rebrand: Successfully positioned the redesigned product line as forward-thinking and emotionally impactful.

Why 2Pixels?

At 2Pixels, we specialize in creating immersive, interactive experiences that blend advanced technology with impactful storytelling. Whether you need to educate, engage, or inspire, we deliver tailored solutions that resonate with your audience and elevate your message.

Contact us today to learn how we can bring your vision to life with innovative, technology-driven experiences that captivate and educate.

Other Projects